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Helping women thrive through a confident relationship with money

Welcome! I am Maura Madden, CFP® and I am a feminist financial advisor. I support women in taking control of their finances, because that changes everything– personally and collectively. When women control their own money, they control their own lives, experience greater peace, and are better equipped to care for themselves, their loved ones and their communities.

The mainstream financial industry is built on competition, exclusive language, and the perpetuation of existing patriarchal structures. The result has been:

  • Firms are structured to only work with people who already have wealth.
  • The centering of issues affecting wealthy cisgender, heterosexual white men with little emphasis on issues pertaining to women or people of the global majority.
  • An expectation that everyone should and will have the same level of financial education and confidence in discussing financial issues.

At Maura Madden Financial Planning, I do things differently. I understand you want to work with a Financial Planner who:

  • Can be trusted to have your best financial interests at heart
  • Won’t condescend or talk down to you
  • Helps you build up your knowledge and confidence regarding money
  • Doesn’t shame you into following someone else’s plan for your financial future

Who I work with

Though my Financial Planning centers women, I work with people of all genders. My clients are both individuals and couples of a different or same sex. The common goal of all of my clients is to become more confident in their finances so they can live the lives they want. All of my work is done remotely, and I can meet with people throughout the United States.

How we work together

Though I have a special affinity for working with women, I do certainly work with people of all genders. This includes both individuals and couples. My best-fit clients are those interested in working in a compassionate, collaborative, feminist environment, regardless of their gender(s).

If you want to take control of your money, I can help. There are two different ways to work with me:

One Big Thing: Project-Based Services

I provide project-based services to help you with the “one big thing” that you’re ready to accomplish, and may have been putting off due to overwhelm or intimidation. Some examples of project-based services include saving for college, paying down debt, insurance analysis, investment recommendations, and Social Security claiming strategies. We outline the timing and action steps of how to get there, with support along the way.

To learn more about One Big Thing, or if you are uncertain which of my services may be the best fit for you, please schedule a call so that we can discuss your needs.

Retirement Readiness: Comprehensive Financial Planning

Comprehensive financial planning is so much more than just retirement – it’s about all areas of your life. Retirement Readiness involves managing your risks, protecting your loved ones, and planning for large pre-retirement expenses like college, auto replacement, a new home and more. Let’s put together your plan for now and your plan for later.

Learn More

Cost and Integrity

To me, a fundamental principle of feminism is that we should work toward a more just world while not sacrificing our own lives or livelihood. This means my pricing and transparency structures are designed to support my clients as well as myself– financially, emotionally, and in accordance with our values:

  • I charge an hourly flat rate of $300 per hour. Charging an hourly rate allows me increased objectivity when recommending financial products and providers, and makes me accessible on an as-needed basis while supporting myself in my business.
  • As a financial advisor I am a fiduciary, meaning that I am required to act in the best interest of my clients. This means I will never put my financial interests ahead of yours.
  • I do not sell any products, do not employ high-pressure sales tactics and do not receive commissions. You are not obligated to purchase add-ons, subscriptions or other hidden costs.

Have additional questions? Get in touch

Maura Madden Financial Planning, LLC. is a Registered Investment Advisor (RIA), registered in the state of Washington. I am required by regulation to provide all clients with the document ADV Part 2A & 2B which provides key details about my firm, my pricing structure, my investment style, and my professional background. You can review this document for additional information on pricing and invoicing.